Josie Wilkinson
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Facebook and Instagram
Built Instagram account from the ground up
In 2022:
Increased engagements by an average of 270% on both channels
Increased impressions by an average of 220% on both channels
Facebook, Instagram, and Twitter
Utilized video and tone for an 5.2% engagement rate on Instagram (benchmark average is .78%) and 2.6% on Facebook (benchmark average is .03%)
Recent winter social media campaign increased engagements on Instagram by 37.5% in three months, and impressions by 97%.
Engagement rate on Facebook is currently 4.06% (benchmark average is .11%, and 2.0% on Twitter.
Showing off the account where I can have fun on Facebook and Instagram.
Our "strictly business" accounts are Twitter and LinkedIn.