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Slow The Flow

  • Facebook and Instagram

  • Built Instagram account from the ground up

  • In 2022:

    • Increased engagements by an average of 270% on both channels

    • Increased impressions by an average of 220% on both channels

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Move Utah

  • Facebook, Instagram, and Twitter

  • Utilized video and tone for an 5.2% engagement rate on Instagram (benchmark average is .78%) and 2.6% on Facebook (benchmark average is .03%)

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UCAIR

  • Facebook, Instagram, and Twitter

  • Recent winter social media campaign increased engagements on Instagram by 37.5% in three months, and impressions by 97%.

  • Engagement rate on Facebook is currently 4.06% (benchmark average is .11%, and 2.0% on Twitter. 

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Penna Powers

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